Digital Marketing Specialist (SEO, SMO, Ads & CMS)

Job Title : Digital Marketing Specialist (SEO, SMO & Performance Marketing)Experience : 2+ YearsLocation : Noida (Work from Office)Job Summary :We are seeking a skilled Digital Marketing Specialist with expertise in SEO (On-page & Off-page), SMO, Performance Marketing (Google Ads & Meta Ads), and hands-on experience with CMS platforms like WordPress, Shopify, or Magento etc.The role requires a data-driven marketer who can optimize campaigns, boost online visibility, and deliver measurable business growth.Mandatory Skills :SEO (On-page & Off-page), SMO, Performance Marketing (Google Ads & Meta Ads), CMS (WordPress/Shopify/Magento etc.), Google Analytics, Search Console.Key Responsibilities :Execute On-page & Off-page SEO strategies to improve search rankings and website traffic.Plan, run, and optimize Performance Marketing campaigns on Google Ads & Meta Ads (Facebook/Instagram Ads).Develop and implement SMO strategies to increase engagement and reach across social platforms.Manage and update websites on CMS platforms (WordPress, Shopify, Magento, etc.).Track, analyze, and report performance metrics for SEO, SMO, and paid campaigns.Stay updated with the latest digital marketing trends, tools, and best practices.Requirements :Minimum 2+ years of experience in SEO, SMO, and Performance Marketing.Proven expertise in Google Ads, Meta Ads Manager, WordPress, Shopify, Magento.Strong analytical skills with knowledge of Google Analytics, Search Console, and SEO tools.Good communication skills with ability to optimize content for search & conversions.