SEO & AI Search Optimization Specialist - Internship (WFH)

About the internship:We are seeking an experienced, deeply knowledgeable SEO & AI Search Optimization Specialist to drive our brand's online visibility across search engines (Google, Bing) and AI discovery tools (ChatGPT, Claude, Perplexity, Gemini, etc.).

As search behavior evolves beyond traditional keywords into AI summary engines and conversational agents, you will lead the strategy to ensure our website and content consistently rank at the top and are featured prominently in AI-generated answers. You will leverage deep algorithmic knowledge, reverse-engineer ranking models, and employ dynamic strategies to maximize our discoverability.

Selected intern's day-to-day responsibilities include:

A. Comprehensive Search Engine Optimization (SEO):

1. Develop and execute data-driven, scalable strategies across technical SEO, on-page optimization, content architecture, and link profile acquisition.

2. Perform deep technical audits to resolve crawlability, indexing, structured data, and Core Web Vitals issues.

B. Generative Engine Optimization (GEO) & AI Search:

1. Optimize site architecture, data markup, and content structures to maximize inclusion in LLM (Large Language Model) context windows, AI search summaries, and citation indexes (Perplexity, ChatGPT Search, Gemini, etc.).

2. Track and analyze how AI tools crawl, interpret, and cite content, adapting site markup and off-site signals to ensure maximum AI referral and citation dominance.

C. Algorithm Analysis & Advanced Strategy:

1. Stay ahead of major Google/search engine algorithm updates, reverse-engineering ranking shifts to protect existing traffic and exploit new ranking opportunities.

2. Analyze LLM retrieval systems (Retrieval-Augmented Generation / RAG) to ensure our brand entity is recognized as a primary, authoritative source.

3. Experiment with competitive growth hacks, entity-association tactics, and non-standard optimization methodologies to gain an edge in highly competitive spaces.

D. Content & Entity Authority Building:

1. Build and manage Schema.org structured data, Knowledge Graph representations, and entity relationships to establish clear brand authority across search and AI systems.

2. Work closely with content and dev teams to rapidly deploy optimized landing pages, programmatic SEO templates, and structured data schemas.

E. Analytics & Performance Tracking:

1. Track and report on key search metrics, AI answer mentions/citations, keyword rankings, organic traffic, and conversion growth.Who can apply:Only those candidates can apply who:are available for the work from home job/internshipcan start the work from home job/internship between 13th Oct'26 and 17th Nov'26are available for duration of 1 monthhave relevant skills and interestsStipend:INR₹ 5,000 /monthDeadline:[hidden]:59:59Skills required:Google Analytics, Search Engine Optimization (SEO), Artificial intelligence, Generative AI Tools, ChatGPT, Claude, Perplexity, Gemini and Google Search ConsoleOther Requirements:1. Experience: 3+ years of hands-on experience in technical SEO, organic growth, and search engine marketing, with a proven track record of driving significant organic traffic growth.2. Deep Algorithmic Knowledge: Thorough understanding of search engine crawling, indexing, ranking algorithms, as well as AI search mechanisms (RAG, embeddings, vector databases, LLM scraping behaviors).3. Technical Proficiency:4. Strong knowledge of HTML, CSS, JavaScript rendering, Canonicalization, Robots.txt, XML Sitemaps, and advanced JSON-LD Schema markup.5. Experience working with SEO tools (Ahrefs, SEMrush, Screaming Frog, Google Search Console) and AI search monitoring tools.6. Agility & Resourcefulness: Ability to identify search algorithm loopholes, test unconventional optimization techniques safely, and pivot strategies quickly when algorithm updates occur.7. Analytical Mindset: Excellent capability in interpreting raw web traffic, server log files, and user behavior data to derive actionable insights.About Company:Welcome to WeddingShedding, where dreams unfold and love takes center stage. As a premium wedding services company, we craft unforgettable moments, turning your special day into a timeless celebration. With meticulous attention to detail and a passion for perfection, we weave your unique love story into an enchanting tapestry of elegance and joy. Let us be your guide on this journey of love, creating memories that last a lifetime.

Responsibilities

We are seeking an experienced, deeply knowledgeable SEO & AI Search Optimization Specialist to drive our brand's online visibility across search engines (Google, Bing) and AI discovery tools (ChatGPT, Claude, Perplexity, Gemini, etc.).

As search behavior evolves beyond traditional keywords into AI summary engines and conversational agents, you will lead the strategy to ensure our website and content consistently rank at the top and are featured prominently in AI-generated answers. You will leverage deep algorithmic knowledge, reverse-engineer ranking models, and employ dynamic strategies to maximize our discoverability.

Selected intern's day-to-day responsibilities include:

A. Comprehensive Search Engine Optimization (SEO):

1. Develop and execute data-driven, scalable strategies across technical SEO, on-page optimization, content architecture, and link profile acquisition.

2. Perform deep technical audits to resolve crawlability, indexing, structured data, and Core Web Vitals issues.

B. Generative Engine Optimization (GEO) & AI Search:

1. Optimize site architecture, data markup, and content structures to maximize inclusion in LLM (Large Language Model) context windows, AI search summaries, and citation indexes (Perplexity, ChatGPT Search, Gemini, etc.).

2. Track and analyze how AI tools crawl, interpret, and cite content, adapting site markup and off-site signals to ensure maximum AI referral and citation dominance.

C. Algorithm Analysis & Advanced Strategy:

1. Stay ahead of major Google/search engine algorithm updates, reverse-engineering ranking shifts to protect existing traffic and exploit new ranking opportunities.

2. Analyze LLM retrieval systems (Retrieval-Augmented Generation / RAG) to ensure our brand entity is recognized as a primary, authoritative source.

3. Experiment with competitive growth hacks, entity-association tactics, and non-standard optimization methodologies to gain an edge in highly competitive spaces.

D. Content & Entity Authority Building:

1. Build and manage Schema.org structured data, Knowledge Graph representations, and entity relationships to establish clear brand authority across search and AI systems.

2. Work closely with content and dev teams to rapidly deploy optimized landing pages, programmatic SEO templates, and structured data schemas.

E. Analytics & Performance Tracking:

1. Track and report on key search metrics, AI answer mentions/citations, keyword rankings, organic traffic, and conversion growth.