Social Media Executive

Social Media Executive

Company: Fresh Frames Media

Position: Social Media Executive

Experience: 1–2 Years

Employment Type: Remote/Full-Time

About Fresh Frames Media

Fresh Frames Media is a dynamic digital marketing agency helping brands build a strong online presence through innovative marketing strategies, engaging content, and performance-driven campaigns. We are looking for a creative and enthusiastic Social Media Executive who can manage social media platforms, create engaging content, and help brands grow their digital presence.

Job Responsibilities

Manage and handle social media accounts across Instagram, Facebook, LinkedIn, X (Twitter), YouTube, and other relevant platforms.

Create, schedule, and publish engaging content including posts, stories, reels, and carousels.

Develop monthly content calendars aligned with brand goals and marketing campaigns.

Write compelling captions, social media copy, and content briefs.

Monitor social media trends, competitor activities, and industry updates to identify content opportunities.

Coordinate with graphic designers and video editors for content creation.

Engage with followers by responding to comments, messages, and queries in a timely manner.

Track and analyze social media performance metrics such as reach, engagement, impressions, follower growth, and conversions.

Generate weekly and monthly reports highlighting key insights and recommendations.

Assist in executing influencer collaborations, brand partnerships, and social media campaigns.

Support paid social campaigns by coordinating with the performance marketing team.

Ensure brand consistency across all social media channels.

Key Result Areas (KRAs)

Increase engagement rates across social media platforms.

Drive consistent follower growth and community engagement.

Maintain a regular content posting schedule.

Improve reach, impressions, and brand visibility.

Generate high-performing content ideas aligned with business goals.

Ensure timely execution of social media campaigns.

Skills Required

Strong understanding of Instagram, LinkedIn, Facebook, and other social media platforms.

Content planning and content calendar management.

Copywriting and caption writing skills.

Basic knowledge of Canva, Adobe Creative Suite, or similar design tools.

Understanding of social media analytics and reporting.

Knowledge of social media trends, hashtags, and audience engagement strategies.

Basic understanding of paid social media campaigns is a plus.

Excellent communication and interpersonal skills.

Strong organizational and time-management abilities.

Creative thinking and attention to detail.

Qualifications

Any Bachelor’s degree.

1–2 years of experience in social media management, digital marketing, or content marketing.

Experience working with brands, agencies, or digital marketing companies will be preferred.

Why Join Fresh Frames Media?

Opportunity to work with diverse brands and industries.

Creative and collaborative work environment.

Career growth and learning opportunities in digital marketing.

Exposure to the latest social media trends, tools, and strategies.