Job description
About role:A focused and quality driven Content Writer having capacity to write clear and effective content for online and offline media for ultra-luxury segment multi-class assets in Real Estate.Roles & responsibilities:· Research industry-related topics (combining online sources, interviews and studies)· Write clear marketing copy/content to promote our products/services.· Actively manage and promote existing and new product/services regularly through producing various content types, including brochure, emailers, social media posts, and blogs etc. as per the marketing and business plans· Coordinate with marketing and design teams for content marketing campaigns/ideation and creatives to drive leads and subscribers· Conduct simple keyword research and use SEO guidelines to increase web traffic· Prepare supers for video, updating website content, emailers and other interactive content.· Coordinate with different departments to receive detailed information required for preparing creatives, emailers, content as per the need· Ensure all-around quality and consistency (style, fonts, images and tone)· Update website content as neededRequirements:· Post Graduate/Bachelor’s degree in English, Journalism or related field.· A minimum of 2-3 years of experience writing content for online/offline media· Knowledge of digital marketing tactics, including SEO, email marketing and web analytics· Excellent writing skills, as well as the ability to communicate and collaborate effectivelyExperience in ultra-luxury/luxury segment or product line is preferred.
Key skills
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