Brand & Marketing Leader

Role: Brand & Marketing LeaderLocation: BangaloreAbout The Role• Own the P&L of the brand, right from pricing, discounts & marketingactivities• Plan & deliver on growth, in alignment with the company’s strategies• Conceptualize & execute plans across all marketing channels (Digital,Outdoor, Social, 3rd party platforms, BTL etc).• Identify & program manage new product development opportunities thathelps the brand stay relevant with the latest trends & consumer needs,through market and consumer research.• Identify brand's differentiation, positioning in the market, build a coherentconsumer language across all touch-points.• Build newer channels of communication for the brand and help the brandbuild channels previously unexplored.• Work to drive discovery, traffic & conversion. Understand businesstrajectory, capture data, analyze campaigns and documents. Create detailedspecifications for all e-commerce platforms and analyze site trafficmanagement.• Work closely with operations & supply chain teams to ensure stockavailability by providing growth projections in advance & avoiding out ofstocks• Complete ownership of campaigns which are rolled out on a weekly, monthlyand yearly basis.Qualifications and experienceLooking for candidates with an MBA from a Tier 1 & 2 B-School with 1-3 years of post-MBA experience.Skills required- 1-3 years of experience in Brand/ Category Management in a consumer facing company- An understanding of trends and an ability to respond to customers wishes.