Social Media Intern (Community & Content)

About BataSutra

bataSutra is an Indian content platform dedicated to educating and informing the next generation of professionals. We create deep-dive text content—including articles, newsletters, and headlines—focused on Business, Science, and Technology.

Our mission is to build a vibrant digital community around professional knowledge. While we are currently scaling our media presence through premium writing, our long-term roadmap includes developing powerful Fintech tools for the future. This internship offers a unique opportunity to help define bataSutra’s voice across social platforms, building brand awareness that supports both our current content strategy and our future ecosystem launch.

Role Overview

We are looking for a creative and strategic Social Media Intern to manage our online presence. In this role, you will drive engagement, translate complex Business/Science topics into shareable insights, and foster active communities on platforms like LinkedIn, Twitter/X, Instagram, and Discord.

You will be responsible for building a loyal audience that values intellectual substance over fleeting trends. This internship offers a performance-driven growth pathway: High-performing interns are prioritized for conversion into paid internships or full-time roles once their academic schedules align with our hiring needs.

Key Responsibilities

Content Creation & Distribution: Create, schedule, and publish engaging posts that simplify complex Business, Science, and Technology topics for a professional audience.

Community Management: Respond to comments and DMs promptly; foster meaningful discussions that keep the audience informed and engaged.

Campaign Execution: Assist in planning and executing social media campaigns (e.g., newsletter blasts, product updates, student challenges, webinar promotions).

Trend Monitoring: Stay updated on industry trends and platform algorithms to ensure our content remains relevant in a fast-paced digital environment.

Analytics & Reporting: Track performance metrics (reach, engagement, conversion) and provide actionable insights to optimize future content strategies.

Cross-Channel Integration: Support the transition from content-to-community as we prepare for Fintech integration and user acquisition phases.

Requirements

Education: Currently pursuing a Bachelor’s or Master’s degree (any field).

Digital Literacy: Strong understanding of social media dynamics, platform-specific algorithms, and best practices.

Content Skills: Ability to write engaging captions, thread tweets, and LinkedIn posts that align with a professional yet accessible tone.

Technical Proficiency: Comfortable using scheduling tools (Buffer, Hootsuite, Native Analytics), basic design tools (Canva, Figma), and analytics platforms.

Flexibility: Capable of managing college assignments alongside content deadlines without compromising quality or timeliness.

Location: Based anywhere in India with reliable internet connectivity.

What We Offer

Early Access: Work alongside the founders from Day 1. Gain behind-the-scenes exposure to our content engine and Fintech roadmap.

Flexible Scheduling: Build a work structure that complements your academic responsibilities; we are student-first friendly.

Growth Impact: Directly influence how our brand is perceived in the Indian startup, tech, and education ecosystems.

Career Growth Pathway: High-performing interns are fast-tracked for paid internships or full-time roles upon course completion.

How to Apply

Please submit your resume along with a social media portfolio. The application material can include:

Portfolio/Profile: A link to a personal LinkedIn, blog, or Twitter/X account demonstrating your writing style and audience growth.

Case Study: A link to a previous role (school project, freelance, or campus role) where you managed a social channel or successfully grew an audience.

Bonus Material: A brief content calendar or strategy outline for one of our potential upcoming topics is highly valued.

Founder’s Note

"bataSutra thrives on finding the right people! If this specific internship opportunity doesn't align with your current career goals or academic load, please feel free to skip it without worry. However, if you know another ambitious student from your network who is passionate about digital marketing, community building, or Science/Business content, we would be incredibly grateful if you shared this opportunity with them."

Best regards,

Justin Harkirat Bhalla | Founder